Client Experience Specialist, Marketing Coordinator

As our Client Experience Specialist, Crystal works closely with clients
to understand their needs and preferences and coordinates with
internal teams to provide a one-of-a-kind experience. She plans,
organizes and hosts all of our client events. Everyone knows and
loves her for her warm and friendly personality and sincere interest in
our clients and their families.

With over a decade of experience in marketing and public relations,
she is a valuable asset to our marketing team. She manages all of our
media platforms, public relations, marketing initiatives and
relationships with outside vendors. She has an amazing eye for
design and works closely with Amy and Alex to design materials for
Sawchuk Wealth for clients and marketing purposes.
Crystal studied Business at University of the Incarnate Word &
Marketing at the University of Houston-Victoria. She holds life,
accident, and health insurance licenses in Michigan and Florida.

Crystal regularly volunteers her time and currently serves as
Co-President of the Troy High School Parent Association and Chair of
Donor Relations for the Junior League of Birmingham. She has
previously held leadership positions including Chair of the Diversity
and Inclusion Council at Northwestern Mutual and Teen Service
League Chair for the Junior League of Fort Bend, Texas.

Originally from San Antonio, Texas, she now resides in Michigan with her husband,
three children, and a cat and dog. Although she misses her family
back in south Texas, she has come to appreciate the beauty of the four
seasons, especially snow in winter. She does not miss the spiders or
mosquitos, though (everything is bigger in Texas!!!). When she’s not
busy shopping or traveling with her family, Crystal is an avid sports
fan and enjoys cheering on her favorite team, the Pittsburgh Steelers.